12.07.2009

Tuesday Guilty Pleasure: iPod Commercials

Apple iPods have always been the "cool" kids on the block. Hell, Apple itself is the epitome of "hey look, I'm a cool, artsy, creative 20-something on the cutting edge." I don't say that in an insulting way: I'm typing this on a MacBook while my iPod plays Van Morrison through my stereo.

Anyway, to keep with their trendy image, they pick not-quite-mainstream songs for their commercials that always get stuck in my head until I'm finally forced to Google "iPod commercial song" to find out what it is.

Some past examples: The Fratellis "Flathead," Feist "1234," The Ting Tings "Shut Up and Let Me Go," and Caesars "Jerk it Out."

The latest commercial song has gotten lodged in my brain tighter than any other. Maybe because the commercial is just so happy with people dancing around and singing. And maybe because it's just a friggin' catchy song. Either way, I finally broke down and looked it up on my cell phone Saturday while having lunch and found out that it is a song called "Bourgeois Shangri-La" (say that three times fast...) by Miss Li. I also found out that my Blackberry can download music, but that's another matter.

Anyway, here for your listening pleasure is the FULL song. Of course, you can always click here if you want to see the happy people dancing in the video.

12.05.2009

Audio Advancements

What's up, folks?

Over Thanksgiving break, I got an unexpected early Christmas present.

Let me explain two of my uncles to you. Terry is a music purist. He has stacks of albums he's collected over the years and a decent CD collection. But he essentially hasn't listened to any new music since 1980.

Jeff, on the other hand, buys more new music than I do. At one point he had a room in his house that had a CD shelf unit installed into the wall. So while we were visiting at Jeff's house, Terry asked Jeff where all his CDs were.

"I sold most of them," said Jeff. He has put almost all of his music on his computer and relies on an iPod to play music on his stereo system.

In fact," he said, "I have a 101-CD player just sitting in there if anyone wants it." I jumped on it. It's now sitting in my living room with my brand-new stereo receiver and turntable that I bought right before I moved in.

But what Jeff said made me think. Even though all my music is also on my computer, I couldn't imagine selling all my CDs. Terry is the same way, which is why both our jaws dropped when Jeff said he sold them.

Earlier this week, I read this article about the slow death of CDs.

Maybe it's just me being "old school," but it's really important for me to get something tangible when I buy music. I like the jewel cases, or the vinyl. I like having a CD rack that showcases my collection. It's just not the same to look at an iTunes library.

I have done my share of downloading, but that was only when I was a broke college student (I'm not much better now...) and literally couldn't afford to buy full CDs that I wanted.

I would never opt to buy an MP3 album (like they sell on Amazon or iTunes) over getting the actual thing. I love buying the CD, unwrapping it in the car and throwing it in the stereo as I drive home.

CDs will eventually be replaced, as the article above said. But I just hope that it's not replaced by something like MP3s or little chips that stream albums.

Don't take away my CDs or my vinyl. If you do, I'll be just like Uncle Terry: refusing to listen to any new music and reminiscing about the days when an album really meant something.